Here for Good is an initiative of Laureate International University (LIU) that partners with the Clinton Global Initiative and the International Youth Foundation with a strong focus on developing the next generation of global leaders.

The dot symbol, representative of a point on the map, is the center of an identity system created to communicate Here for Good’s message of unity in a visual language that could easily be adapted by LIU’s network of 70 institutions of higher education around the world.

A wide range of event graphics and collateral were developed for the annual summit in Orlando, FL, where the new identity system was unveiled. Here for Good continues to be a key initiative throughout Laureate’s network of schools.


  • Project Lead
    Civic Entertainment Group
  • Creative Direction
    Sam Eckersley, Stuart Rogers
  • Designed at RED Partners.
Laureate Summit: Here for Good